Move from field targeting to marketing strategy. Sales intelligence answers where winnable members are. Marketing intelligence answers where the investment should go, what the audience landscape looks like, and what the campaign has to assume.
Where are winnable members, and what wins them?
AEP targeting, market headroom, momentum, carrier battlecards.
What will disrupt members on January 1, 2027?
Where are the contestable members for AEP 2027?
Where is there market headroom and positive momentum?
What can a rep cite when selling against each carrier?
Where should duals-focused sales teams deploy?
planned Carrier-level whitespace — counties with few competing carriers — requires the CMS CPSC county/contract enrollment ingest. The earlier carrier-count analysis was withdrawn by the 2026-08-24 audit and is kept only as an audit record; the runway index was withdrawn with it.
Coming nextHow does a plan stack up against rivals in this county?
Premium, $0-premium availability, MOOP, and key supplemental benefits by plan and county, once the MA landscape and benefit file pipeline lands. No modeled stand-ins.
The rest of what is planned, and what is already live, is on the roadmap.